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Central's Value

Having written my 5th Central app yesterday, I am feeling a bit more enlightened about Central's value.\0

I guess until you write an application, it is hard to see value in Central. I struggled with this on the Central Beta but I now think I get it. Central is about deployment, Central is a platform.

Prior to Central there was no way to seamlessly install and update a local cross-platform application from the Internet especially in a Try/Buy format. Not to mention Pods, Notices, Auto-Update, Content Caching, Web Services, RegEx and an excellent set of UI components. Central is a platform in a platform(MAC/PC) that allows software to be written, deployed, and licensed in a common format via the Internet.

So what does it cost to develop Central applications, not a dime if you own Flash! Only when you deploy commercial apps are fees involved and fees for Try/Buy apps are taken from profits, not out of pocket. As far as Try/Buy licensing, many have struggled with the 80/20 profit split but the fact remains 80% is 100% more than I was receiving yesterday from software licensing. If you then consider the value of cross-platform, install/update, and wide deployment/compatibility (Flash), the odds of a successful release are much higher and are limited to your creativity. From my perspective the balance seems to favor the application developer.

Central == Deployment Technology == Platform in a Platform

Now go write a killer app with Central and actually get paid for your hard work!

Cheers,

Ted ;)

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